Gift Cards Through the Eyes of Consumers

Webinar: Gift Cards Through the Eyes of Consumers

Do you know everything you’d like to know about your online gift card purchasers? CashStar worked with Libran Research & Consulting to learn more about what consumers want in a gift card purchase experience and why. Jane Mount, President of Libran Research & Consulting, led a revealing discussion that explored insights gleaned from our latest research conducted with consumers who have purchased gift cards through the CashStar platform. View the on-demand webinar to learn:

Who purchases gift cards online?

How satisfied are buyers with their purchase experience?

Which personalization options are important?


Jane Mount
President, Libran Research & Consulting

Gerry Gilbert
Head of Product, Merchant Solutions