SVM Selects CashStar as its Preferred eGifting Partner

CashStar, Inc., the leading digital gifting and incentives company, has partnered with SVM, a leading distributor of gasoline and retail gift cards, to deliver CashStar-powered eGift cards to SVM’s corporate customers.

SVM offers gift cards from more than 150 of the nation’s most popular retail stores, restaurants, service companies and hotels to corporations for incentives, rewards and promotions. Under the terms of this agreement, SVM will use the CashStar digital gifting and incentives platform to deliver eGift cards to its corporate customers.

“We’ve been in this business for a long time and CashStar fills a clear market void for a solution that simplifies the delivery of bulk eGift cards for rewards and promotions,” said Jim Leroux, Executive Vice President at SVM. “Now, we can deliver personalized eGift cards via e-mail – a much quicker fulfillment solution.”

“Through this partnership, CashStar is able to deliver our B2B solution to SVM while deepening our relationships with the major brands they work with,” said David Stone, co-founder and CEO of CashStar. “By providing a Web-based gift card delivery system, corporations can deliver incentives, rewards and promotions in a near-instant.”

About SVM
Founded in 1997, SVM is a leader in the gift card industry and the only company that offers gasoline gift cards from every major oil company in America. In addition to gasoline gift cards, SVM has established long-term relationships with leading brands whereby SVM offers the gift cards from more than 150 of the nation’s most popular retail stores, restaurants, service companies and hotels. SVM supports clients’ gift card programs by providing program management (including 3rd party gift card issuing partnerships), card production and inventory management, retail and individual fulfillment, Internet hosting and 24/7 customer service. SVM is headquartered in the metropolitan Chicago area at 200 E. Howard Ave., Suite 220 , Des Plaines, IL. Phone (800) 972-7481 or visit

About CashStar, Inc. CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili’s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday’s, The Home Depot, and Williams-Sonoma. To learn more about how CashStar is constantly innovating the way businesses deliver personalized gifting experiences to consumers and partners in the digital world, please visit or e-mail


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