Kona Replaces Legacy Gift Card Platform with CashStar’s Powerful Plastic, Digital, and Mobile Capabilities
CashStar, the digital gifting company preferred by the world’s leading brands, today announced the launch of a new gift card program with American grill and sushi bar, Kona Grill. The restaurant chain, which has locations in 17 states across the U.S., replaced its existing gifting platform with CashStar’s solution. Kona is currently running a holiday promotion that rewards buyers with a $20 bonus for every $100 spent on gift cards
“We chose CashStar because we needed a partner that provides comprehensive plastic and digital gifting solutions, a powerful promotions engine, and the best outsourced risk management and customer care,” commented Christi Hing, chief financial officer at Kona Grill. “Not only were we able to migrate to the new platform in a matter of weeks, but we are already executing several promotions for the holidays. We’re confident that our gifting program is ready for the busy holiday season, thanks to CashStar.”
CashStar now powers Kona’s plastic and digital gifting programs, and also gives Kona gift card purchasers and recipients enhanced mobile experiences. Kona Grill’s mobile-optimized purchase pages make buying eGift cards on-the-go via a smartphone simple and easy. Recipients with iPhones or iPod Touch devices running iOS 6 or newer can easily store and redeem eGift cards in Apple’s Passbook app.
In its newly released evaluation of digital gifting experiences, RSR Research found that the restaurant category scored exceptionally high compared to other vertical markets. With gifting experiences becoming more sophisticated within the restaurant vertical, Kona Grill understood the need for a platform that could not only keep up with customer expectations, but also exceed them in order to remain competitive.
“We’re thrilled to welcome Kona Grill to the CashStar roster of the world’s top retail and restaurant brands,” said Ben Kaplan, president and CEO of CashStar. “Kona recognizes that brands that adopt and execute smart gifting strategies are the ones that will gain relative share of wallet and have deeper, more enduring relationships with consumers.”
About Kona Grill
Kona Grill features American favorites with an international influence and award-winning sushi in a casually elegant atmosphere. Kona Grill owns and operates 24 restaurants, guided by a passion for quality food and personal service. Restaurants are located in 17 states: Arizona (Chandler, Gilbert, Phoenix, Scottsdale); Colorado (Denver); Connecticut (Stamford); Florida (Tampa); Idaho (Boise); Illinois (Lincolnshire, Oak Brook); Indiana (Carmel); Louisiana (Baton Rouge); Michigan (Troy); Minnesota (Eden Prairie); Missouri (Kansas City); Nebraska (Omaha); New Jersey (Woodbridge); Nevada (Las Vegas); Texas (Austin, Dallas, Houston, San Antonio); Virginia (Richmond); Maryland (Baltimore). For more information, visit www.konagrill.com.
About CashStar, Inc.
CashStar is the leading provider of omni-channel digital gifting solutions for the world’s top brands. The CashStar platform enables retailers and restaurants to maximize sales, eliminate fraud risk, increase customer engagement, and drive adoption of mobile payments. More than 300 leading companies rely on CashStar to power the most innovative and advanced prepaid and digital gifting programs, including Best Buy, Brookstone, Coach, Crate & Barrel, Dell, Dunkin’ Donuts, Gap, lululemon, Petco, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, and Williams-Sonoma. To learn more, please visit www.cashstar.com, follow @CashStar_Inc, or e-mail .