Great Lakes Scrip Center (GLSC), a company that connects consumers and major U.S. retailers through innovative scrip fundraising programs, announced that it has formed a multi-year partnership with CashStar, the digital gifting and incentives company. A powerful fundraising tool, scrip enables families to raise money while they do their regular weekly shopping with gift cards from America’s leading retailers. With each scrip purchase, the family’s sponsoring non-profit organization earns cash rebates. Now GLSC customers can visit ShopWithScrip.com and order ScripNow!™eCards online that can be instantly delivered to recipients electronically or printed at home.
Since 1994, GLSC has helped retailers connect with consumers to bring in nearly $6 billion dollars in sales while raising more than $300 million for GLSC’s non-profit clients. GLSC works with participating retailers to amplify their scrip marketing efforts and coordinate with the retailer’s overall merchandising strategies. Through their scrip programs, GLSC enables retailers to tap into more than four million motivated, engaged, scrip-buying households. Eager to raise money for their non-profit organizations, scrip families are regular visitors to ShopWithScrip.com, GLSC’s family ordering site, spending an average of eight minutes per visit researching and planning their purchases.
“Our scrip-buying programs help retailers access a unique market of consumers who, motivated by their desire to fundraise, are ready to buy, and buy in larger quantities,” said Dan Springer, president of Great Lakes Scrip Center. “Our partnership with CashStar enables us to offer our customers an innovative and immediate digital scrip currency through ShopWithScrip.com. In addition, ScripNow! provides a whole new consumer touch-point and digital marketing opportunity for our participating retailers that is unlike anything else in the industry.”
With the new CashStar-powered ScripNow! offering, ShopWithScrip.com registered families can instantly purchase and receive scrip digitally from retailers like The Home Depot, Chili’s Grill & Bar, Romano’s Macaroni Grill, On The Border, Maggiano’s Little Italy, O’Charley’s, Ninety Nine Restaurants, Stoney River Legendary Steaks and more. The secure, bar-coded, printable ScripNow! eCards are a great, immediate alternative to plastic cards. The cards can be redeemed in-store or online.
“CashStar-powered ScripNow! eCards enable GLSC to offer their consumers a new digital currency that goes beyond just gifting and empowers consumers to fundraise for their non-profit while they shop,” said CashStar Co-founder and CEO David Stone. “Our partnership with this innovative, market leading organization is a first of its kind and it speaks to the flexibility of the CashStar platform in providing digital payments tools to organizations in all categories.”
About Great Lakes Scrip Center
Founded in 1994, Great Lakes Scrip Center has helped retailers ring up nearly $6 billion dollars in sales while raising over $300 million dollars for our non-profit clients. Great Lakes Scrip Center’s scrip fundraising model uses proven affinity marketing strategies to build store traffic for retailers and provide a consistent source of revenue to American schools, churches and other non-profit organizations. More than 300 national and regional retailers rely on GLSC for access to more than 15,000 motivated non-profit organizations in all 50 states. For more information about Great Lakes Scrip Center, please visitwww.glscrip.com.
About CashStar, Inc. CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili’s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday’s, The Home Depot, and Williams-Sonoma. To learn more about how CashStar is constantly innovating the way businesses deliver personalized gifting experiences to consumers and partners in the digital world, please visit www.cashstar.com or e-mail .
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