EasyPark Delivers Seamless Digital Gifting Experience with CashStar Commerce

Leading Canadian Parking Services Operator Selects CashStar for its Superior Platform, Expansive Capabilities and End-to-End Customer Experience

August 16, 2017

CashStar, the industry-leading provider of prepaid commerce solutions, today announced that EasyPark, British Columbia’s preeminent parking services provider, is using the CashStar Commerce platform to provide its customers with digital gift cards. EasyPark selected CashStar to take advantage of its customer-centric approach and advanced digital capabilities.

As the only Canadian parking firm to operate on its own mobile app, EasyPark recognizes the importance of providing its customers with a seamless digital experience. With the CashStar Commerce platform, EasyPark provides easy-to-use forms of digital payments to cater to the on-the-go lifestyles of its customers, such as the company’s FlexPass option that offers customers a 10 percent savings when used to purchase parking. Consumers no longer have to carry around a physical card and can instead enter a card number, stored on their smartphone, into the terminal.

“EasyPark is always looking to incorporate the latest in digital technologies into our offerings, and we required a partner to ensure our digital gift card offerings met the highest of standards,” said Gary Kohr, director of IT at EasyPark. “CashStar Commerce helps us deliver the quality service our customers have grown to expect from us, while its scalability and reliability will help us continue to grow our offerings and exceed those expectations.”

CashStar’s best-in-class customer care supports communications management and issue resolution with 24-hour coverage, seven days a week, minimizing the strain on EasyPark’s resources. Furthermore, CashStar’s Client Success team of experienced retail and marketing professionals serves as a dedicated resource to help customers grow their prepaid commerce programs through effective and strategic programs.

“CashStar sets itself apart from the competition by providing a hands-on team that works closely with each client to meet and exceed their goals,” said Ben Kaplan, CashStar president and CEO. “By taking advantage of our platform and our value-added service account management team, EasyPark can continue to deliver on its mission of making parking easy by providing a more streamlined payment experience.”

About EasyPark

Founded in 1947, EasyPark has one mission: “make parking easy” by providing safe, convenient and affordable parking to the greater Vancouver, British Columbia community and beyond. Since 2012, EasyPark has been the only Canadian parking firm to operate its own mobile app for lot geolocation and payment. In 2017 the company won International Parking Institute Awards for the third straight year, including one of only three “Best of 2017” honors. EasyPark currently operates over 125 parking facilities in British Columbia under the EasyPark brand.

About CashStar

CashStar is the industry-leading provider of prepaid commerce solutions at the forefront of mobile payments, digital gifting and branded currency. The CashStar Commerce platform is used by merchants to increase revenue, reduce costs and optimize customer experiences across channels, and the CashStar Exchange platform is used by gift card distributors and loyalty programs to procure and deliver gift cards from hundreds of leading brands. CashStar clients include top brands like Sephora, Starbucks, The Home Depot, Uber and Walmart and distribution partners such as American Express Membership Rewards, Great Lakes Scrip, Maritz Motivation Solutions, MyCokeRewards, Raise.com and United MileagePlus X. To learn more about CashStar’s solutions, please visit www.cashstar.com, follow @CashStar or email info@cashstar.com.

Cait Mattingly
fama PR