CashStar Wins Digiday Retail Award for Best Customer Loyalty Program

CashStar, the digital gifting company preferred by the world’s leading brands, today announced that it has been awarded a Digiday Retail Award. These awards honor overall excellence and breakthrough achievement in online retail marketing and advertising.

At a ceremony held last night in NYC, Digiday honored the brands, agencies and technology providers that are successfully building retail brand identity and awareness, while creating the best user experience for today’s digital customer. CashStar and its client took the top spot in the Best Customer Loyalty Program category, which recognizes the best use of multiple digital channels and social platforms to engage and deliver customer loyalty rewards and benefits.

“We’re honored to be recognized for our client’s success in leveraging the marketing and promotions capabilities within our platform,” said Ben Kaplan, president and CEO of CashStar. “When used strategically, eGifts are a powerful tool for driving revenue through customer acquisition, engagement and re-engagement.”

The complete list of Digiday Retail Award winners can be found here.

About CashStar
CashStar is the leading provider of omni-channel digital gifting solutions for the world’s top brands. The CashStar platform enables retailers and restaurants to maximize sales, eliminate fraud risk, increase customer engagement, and drive adoption of mobile payments. More than 300 leading companies rely on CashStar to power the most innovative and advanced prepaid and digital gifting programs, including Best Buy, Brookstone, Coach, Crate & Barrel, Dell, Dunkin’ Donuts, Gap, lululemon athletica, Office Depot, Petco, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, and Williams-Sonoma. To learn more, please visit, follow @CashStar_Inc, or e-mail

Keri Bertolino
fama PR