Announcements

CashStar Raises $5 Million to Support Rapid Growth in Digital Gifting and Incentives Industry

CashStar, the digital gifting and incentives company, today announced the closing of a $5 million strategic round of funding. The investment, led by Passport Capital, a San Francisco-based global investment firm, will help fuel CashStar’s continued growth and digital gifting innovations. Investment bank Allen & Company LLC also participated in the round.

Through its unique digital gifting and incentives platform, CashStar is transforming the plastic form factor gifting market with compelling e-gifting, mobile and social gifting offerings. More than 90 leading brands across several industry categories including Chili’s Bar and Grill, The Container Store, Gap, The Home Depot, Pizza Hut, Staples and Williams-Sonoma utilize CashStar’s platform to drive incremental, higher-margin sales in-store and online and encourage customer loyalty.

“This financing from leading investment firms will enable us to continue to push the limits in our product and service offerings for progressive retailers who understand the tremendous strategic value of their gifting programs,” said David Stone, CEO of CashStar. “We are excited to grow the company and expand our list of retail partners as we continue to drive innovations in the rapidly emerging digital gifting space.”

About CashStar, Inc. CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili’s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday’s, The Home Depot, and Williams-Sonoma. To learn more about how CashStar is constantly innovating the way businesses deliver personalized gifting experiences to consumers and partners in the digital world, please visit www.cashstar.com or e-mail .

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