CashStar Featured on Two Panels to Discuss the Convergence of Payments, Mobile Technologies, Digital Marketing and Omni-Channel Commerce
CashStar, the digital gifting company preferred by the world’s leading brands, today announced that its President and CEO, Ben Kaplan, will participate in two panel discussions during The Prepaid Press EXPO in Las Vegas. Kaplan will join “Closed Loop and Open Loop Cards: Sectors Gone Mainstream” at the tppEXPO Prepaid Summit on day one of the conference and “When Gift Cards Make the Mobile Wallet” at the Financial Mobility Summit on day two.
Michael Hursta, vice president, First Data, will moderate “Closed Loop and Open Loop Cards: Sectors Gone Mainstream.” Kaplan will be joined by Ben Katz, CEO, CARD.com, to discuss the rapid growth and evolution of gift and GPR cards. The panel, being held from 12:45–1:45 on Monday, August 18, will discuss survey results that reveal consumer preferences and industry trends.
During the Financial Mobility Summit, Ben Jackson, director of the prepaid advisory service, Mercator Advisory Group, will moderate the panel “When Gift Cards Make the Mobile Wallet.” Kaplan will be joined by fellow panelists Mike Fletcher, general manager of digital solutions, Incomm, and Tomas Campos, general manager of online and mobile, Blackhawk Network, to discuss the rapidly growing market for mobile payments, the future of mobile wallets and the critical role that digital gift cards and branded prepaid currencies play in the mobile payments ecosystem. This panel will be held from 1:30–2:30 p.m. on Tuesday, August 19.
For more information and to see a full agenda please visit http://www.prepaidpressexpo.com/.
CashStar is the leading provider of omni-channel digital gifting solutions for the world’s top brands. The CashStar platform enables retailers and restaurants to maximize sales, eliminate fraud risk, increase customer engagement, and drive adoption of mobile payments. More than 300 leading companies rely on CashStar to power the most innovative and advanced prepaid and digital gifting programs, including Best Buy, Brookstone, Coach, Crate & Barrel, Dell, Dunkin’ Donuts, Gap, lululemon athletica, Office Depot, Petco, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, and Williams-Sonoma. To learn more, please visit www.cashstar.com, follow @CashStar_Inc, or e-mail .