Announcements

CashStar Powers Digital Gift Card Programs for More Than 75 Leading Brands

CashStar, the digital gifting and incentives company, today announced that it now powers digital gift card programs for more than 75 leading retail and restaurant brands. With more than $3 billion in gift card sales, these brands understand the incredible sales-generating potential of their gifting programs and are leveraging CashStar’s best-of-breed platform to capitalize on the explosive growth of the digital gifting category. With its latest brand wins, the company has emerged as the clear leader in the digital gifting category with clients spanning across numerous industry categories from retail and fashion to dining and entertainment.

The country’s top retailers: CashStar’s clients consist of the country’s top retail brands including CVS/pharmacy, America’s largest pharmacy; The Home Depot, the world’s largest home improvement specialty retailer; Staples, the world’s largest office products company; and The Container Store, the nation’s leading retailer of storage and organization products.

“Gift cards are an essential offering for our customers and we are constantly looking for new ways to engage our customers with innovative and exciting tools,” said Allison Ledoux, Senior Manager, Staples Gift Cards. “We are working with CashStar because its platform enables us to offer customers a new digital gift card, and helps us develop unique marketing programs integrated with our gift card offering.”

The nation’s largest restaurant chains: CashStar is also the digital consumer gift card partner to top restaurant brands, such Landry’s Restaurants, one of the nation’s largest full service restaurant, hospitality and entertainment companies operating over 30 concept brands nationwide, and Pizza Hut, one of the largest casual dining chains in the country. Clients also include Brinker International, one of the world’s leading casual dining restaurant brands which includes their flagship Chili’s brand. In addition, CashStar will be powering digital gift card programs for The Cheesecake Factory, which was recently ranked as the nation’s most popular casual dining chain (Source: Nation’s Restaurant News).

“Each of our restaurant brands has an innovative dining concept that they are well-known for. We selected CashStar’s platform for its ability to easily deploy the gifting service across all brands while maintaining the unique identity of each,” said Nicki Keenan, Director of Gift Cards at Landry’s Restaurants, Inc. “And by offering eGift Cards, we’re opening up a whole new touch-point with our customers.”

Popular fashion and entertainment brands: With recent client wins such Hot Topic, a mall and Web-based specialty retailer operating the Hot Topic and Torrid concepts, as well as the e-space music discovery concept, ShockHound, and Regal Cinema, the largest theater circuit in the United States, CashStar also continues to expand their presence in the fashion and entertainment category.

CashStar CEO David Stone sees the company as uniquely positioned in the market to help brands truly maximize their digital gift card programs. “Our platform offers retailers digital gifting capabilities unlike anything else on the market, which is why we are the clear choice for leading brands that understand the sales and marketing potential of their gift card program. We are excited to continue working with our growing roster of brands and developing new digital gift card innovations that will reshape the industry.”

About CashStar, Inc. CashStar is the preferred digital gifting and incentives partner for retailers nationwide. These retail brands leverage CashStar to easily and securely integrate digital gifting strategies to increase sales and customer loyalty. CashStar offers consumers an unmatched personalized eGift experience via email, mobile and social channels. It is the only company to successfully combine an on-demand B2C and B2B digital gifting and incentives platform with innovative multichannel marketing strategies. More than 250 brands are successfully partnering with CashStar to drive incremental sales, increase retention and boost profitability including Best Buy, Chili’s Grill & Bar, CVS/pharmacy, Gap, Pottery Barn, QVC, Staples, Starbucks, T.G.I. Friday’s, The Home Depot, and Williams-Sonoma. To learn more about how CashStar is constantly innovating the way businesses deliver personalized gifting experiences to consumers and partners in the digital world, please visit www.cashstar.com or e-mail .

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