CashStar Honored with DealCrunch Editor’s Retail Choice Award for Digital Gifting Solutions

Company Recognized for Highly Personalized Gifting Experiences, Including new Product eGifting Solution

CashStar wins the DealCrunch Editor's Retail Choice AwardCashStar today announced that it has been honored with an Editor’s Retail Choice Award™ by retail industry website, DealCrunch. The Editor’s Retail Choice Award™ for Digital Gifting Solutions award recognizes CashStar’s platform for its expansive capabilities and breadth of solutions.

DealCrunch is proud to honor CashStar for its focus on helping merchants do more with their gifting programs and improve the customer experience, which is why CashStar earned our Editor’s Retail Choice Award for providing complete digital gifting solutions for retailers of all sizes,” said Lauren Keys, editor-in-chief at DealCrunch. “With innovations such as social media gifting and Product eGifting, CashStar has turned the act of giving and receiving gift cards into a highly personalized experience.”

CashStar has established itself as an innovative market leader with a range of personalization capabilities, which have helped to set it apart from other operators in the prepaid commerce space. Additionally, in the last year, CashStar launched new solutions and features such as CashStar Social Engagement, which allows brands to securely reward consumers with eGift cards via social media, and Product eGifting, which enables customers to digitally gift physical items.

“We are delighted to be recognized for our leadership in the digital gifting space and our new Product eGifting solution,” said CashStar President and CEO, Ben Kaplan. “Receiving this honor is testament to CashStar’s commitment to innovation and helping our clients transform their customer experiences.”

About DealCrunch
DealCrunch, one of the fastest growing online publications for retail news, highlights the industry’s movers and shakers, up-and-coming startups, influencers, business solutions, and more. With deep dives into brands and trends, DealCrunch keeps retail executives—from marketing and logistics leads to administrative and business development heads—informed of relevant industry news. To learn more, please visit

About CashStar
CashStar, the industry-leading provider of prepaid commerce solutions, enables the world’s top retailers and restaurants to grow and innovate in the rapidly evolving retail environment. CashStar provides best-in-class capabilities, revenue-optimizing risk management and a client success model based on aligned growth, to optimize digital gifting and prepaid commerce experiences. CashStar powers more than 300 leading brands worldwide including Best Buy, Brookstone, Coach, Crate & Barrel, Dell, Dunkin’ Donuts, Gap, lululemon athletica, Nine West, Office Depot, Petco, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, Ulta Beauty and Williams-Sonoma. To learn more, please visit, follow @CashStar or e-mail

Gina Devine
fama PR