CashStar Innovate 2017: Prepaid Commerce, Collaboration and a Whole Lot of Fun!

By Lauren Chadwick, Senior Director of Marketing

Grab your sunblock and shades—we’re headed to Miami Beach for our annual client conference, CashStar Innovate!

This year’s conference will take place March 13 to 15 at the very sophisticated hotel property, Miami Beach EDITION. More than 150 attendees from over 70 companies, including more than 15 merchant speakers and a dozen partner-sponsors, will convene to network, learn and share the latest prepaid commerce strategies that can be implemented within their own organizations.

Featuring some of the best and brightest minds in our industry, the Innovate agenda is packed with speakers who will share valuable insights through keynotes, breakout sessions, panels and a special fireside chat.

Here’s a glimpse at just a few of the sessions taking place at this month’s conference:

  • Author, CEO and Former Sports Agent Molly Fletcher will share advice on being fearless in your career and not being afraid to drive change in the workplace and industry at large. This is an exciting time in our industry and Molly’s advice will help us redefine the future of prepaid commerce together.
  • Our VP of Product, Gerry Gilbert, will moderate a mobile payments panel with executives from Google, Ali Pay, Samsung Pay, Starbucks and United. Attendees will gain fresh insights into the third-party wallet vs. merchant-powered wallet debate, hear where there is traction and where there are user adoption challenges, and examine perspectives on merchant and brand control.
  • CashStar President and CEO Ben Kaplan will sit down with Chris Cracchiolo of American Express to discuss loyalty program strategy.
  • We’ve lined up more than 15 merchant speakers including executives from Dell, Guitar Center,, The Cheesecake Factory, The Home Depot, Sephora, Walmart and ULTA Beauty, who will share their experiences, advice and best practices during our B2B and B2C breakout sessions.

We’ll be embracing the spirit of Miami Beach’s Cuban influence with entertainment by three-time GRAMMY winner Tomasito Cruz at our welcome reception being held at The EDITION’s iconic art deco Tropicale Bar. Cruz has shared the stage with some of the biggest names in the music industry, including Alicia Keys, Gladys Knight, Herbie Hancock, Kool and the Gang, Tito Puente and more! And with outdoor dining overlooking the beautiful Atlantic Ocean, attendees will experience the tastes that make south Florida cuisine unique. Influenced by Spanish, Caribbean and South American flavors, the dining experiences at Innovate won’t soon be forgotten.

Attendees can also visit our Cuban pop-up shop to pick up Guayaberas and fedoras for Tuesday night’s Basement Blast party being held in The EDITION’s own nightclub, bowling alley and ice-skating rink, known collectively as Basement. Basement is the concept of travel and entertainment visionary Ian Schrager, who is perhaps most famous for the legendary Studio 54 nightclub.

If you’re headed to the show, there will be plenty of opportunity to take in Miami’s cultural offerings. We have organized pre-conference activities and, if you’re an early riser, see what we have in store to help keep you Zen and fit. If you’re unable to join us this year, please follow the conversation on Twitter using hashtag #cashstar17.

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