2013 RSR Digital Gifting Report

About the Report
rsr 2013 cover clear2013 marks the third time in four years that RSR has conducted the Digital Gifting Report. As the digital gifting market has matured, the methodology has evolved to keep pace with technology and industry trends. This year’s report evaluates digital gifting programs from 99 retailers and restaurants on 21 criteria across five categories:

  • Discoverability/awareness
  • Desirability/conversion
  • Recipient experience
  • Social integration
  • Mobile

 

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Go Deeper Into Your Ranking
If your digital gifting solution was evaluated in the report, to gain access to your evaluation results, review the findings and learn ways to improve your program.

See How Your Offering Compares
Not ranked? No problem. CashStar can help evaluate your program based on RSR criteria. to schedule a consultation today.