We invented the eGift Card category and are leading the transformation of the world’s most popular gift from a piece of plastic into a mobile and social currency that consumers love to give and receive, and retailers use strategically to grow their business.

  • Platform
  • Fraud Prevention
  • Management & Analytics
  • Customer Care
  • Platform

    A Flexible Digital Gifting and Currency Platform

    Nearly 300 brands across all categories take advantage of CashStar eGift Cards to drive acquisition, loyalty, lift, redemption, and re-activation. Our Software as a Service platform enables the speed to market, ease of management and scalability you need.

    CashStar uniquely enables retailers to:

    • Deliver engaging, personalized experiences that delight
    • Drive acquisition and lift through flexible promotions and social media
    • Prevent last-minute ecommerce shoppers going elsewhere
    • Capture more sales from smartphones and tablets
    • Use mobile to accelerate redemption, increase loyalty and lifetime value


    Learn more about our platform:

    Consumer eGifting >
    Bulk Sales >
    API / B2B Third-Party Partnering >
    eRetail Services >

  • Fraud Prevention

    100% Fraud Prevention – Guaranteed

    Combining the most advanced digital security technology with personal attention from our customer care team, CashStar is able to assume full fraud liability – and we are the only company to do so.

    Our proven, turnkey fraud management solution protects you around the clock, throughout the year. 

    And because we value every consumer order as an opportunity to delight two people – the gift giver and the recipient – CashStar approves more orders than any other digital payment service.

    We guarantee it.

  • Management & Analytics

    Retailer Toolbox Keeps You in Control

    The CashStar platform is as easy for you as it is for your customers. You can easily and effectively manage your eGift Card programs from a single dashboard, including:

    • Card design
    • Customer service
    • Reporting
    • Tracking and analytics 
    • Offer management


    Real–Time Analytics Keep You in the Know

    CashStar’s comprehensive reporting suite offers instant access to sales and other transactions by product line in a highly intuitive, easy–to–use interface. The eGift Card sales overview includes sales data that can be viewed by date range, time of day, day of the week, geography, view rates, card designs and more.

  • Customer Care

    Personal Customer Care You Can Count on 24/7

    CashStar’s dedicated customer care team is trained to answer questions, provide responsive, personal support and help resolve any and all questions or concerns you or your customers may have. We are easy to find and even easier to reach, providing live phone and email support from 8 AM until 11 PM, 7 days a week – and 24 hours a day during peak holiday periods.

    Along with order status information throughout the eGifting process, gift givers and recipients receive complete contact information: our customer care phone number, a direct link to our customer care email form, and a click–through email link.

    Expert assistance is available every step of the way. We can help with order processing, printing questions, resends/reissues, order status questions – anything to do with a CashStar eGifting transaction.

    Branded Customer Care

    You can also opt for a dedicated phone number and branded scripting. From a customer experience viewpoint, our team becomes part of your team.

    Find out what customers are saying >